Ramping up to the target
NEOSMOS delivers tailored support for cybersecurity software vendors and investors, relying on a rigorous methodology and a suite of advisory-based services. Our approach is designed to deliver the key drivers of performance, as well as the tools and strategies necessary for successful expansion into new markets and territories.
Build
Validate
Accelerate
Consolidate
Our approach
Our process is designed to optimize every phase of our clients' development and is built upon the following core values:
• High-level expertise, delivering concrete solutions to the specific challenges of your market.
• An innovative and demanding approach, combining a rigorous quality process with a strong commitment to our clients’ success.
• Transparent pricing, ensuring full alignment between strategic objectives and the resources deployed.
• Full independence, guaranteeing objective recommendations aligned with our clients’ best interests.
• A personalized approach, adapting solutions to project-specific needs to minimize risk and maximize innovation.
Our methodology spans the entire value chain and adapts to the maturity level of each start-up or scale-up, offering the flexibility to select the most relevant services according to your priorities and growth objectives.
SUPPORTING THE GROWTH OF CYBERSCURITY SOFTWARE VENDORS
By combining strategy and execution, our offer supports clients through every key stage of their development:
• Structuring and deploying commercial development strategies.
• Establishing strategic, multi-channel partnerships.
• Optimizing marketing and communication campaigns.
• Ensuring regulatory and technical compliance.
• Managing teams and coordinating stakeholders.
With a clear strategic vision and tailored support, NEOSMOS enables software vendors to accelerate their growth and successfully establish themselves in target markets through a methodology built around four key phases.
PHASE 1
Market Validation
Market validation is a critical step in any innovation and acceleration process. It enables the analysis of the attractiveness, relevance, and commercial viability of an offering in relation to the expectations of the target market. By assessing product-market fit, this phase helps anticipate the potential for success while providing strategic insights to guide commercial and financial decisions. The main objectives of the market validation phase are: • Defining target audiences: identifying customer segments, prospects, and strategic partners, and developing the most effective approaches to reach them. • Identifying and refining the value proposition: ensuring that the offering addresses market needs in a differentiated and relevant way. • Guiding development efforts: aligning resources and strategies with high-value benefits and essential features to ensure the best possible fit with market expectations. This structured approach lays the foundation for a strong and sustainable market positioning, paving the way for successful entry and long-term
PHASE 2
Market Ignition
The success of this stage relies on the development of a structured Go-To-Market approach that optimizes commercial rollout while streamlining the investment of time and resources. With this in mind, our teams manage and coordinate your expansion strategy through continuous support and the implementation of a rigorous action plan, including: • A structured strategic plan: target definition, deployment timeline, and execution methodology. • Initial commercial traction: validating opportunities and securing first client engagements. • Early market interactions: real-world testing and gathering initial feedback. The fundamental principles of an effective Go-To-Market strategy: • Clarity: a clear offer, easily understood by customers and partners. • Credibility: a relevant strategic positioning aligned with market expectations and the competitive landscape. • Attractiveness: a differentiated value proposition and a tangible competitive advantage. By securing these key steps, we ensure a successful and sustainable market launch, supporting controlled and long-term growth.
PHASE 3
Accelerate marketing position
At this stage of development, it is essential to strengthen the project’s strategic positioning by clearly demonstrating its differentiation and the superior value it brings to the market. Acceleration relies on the ability to align the offering with customer expectations and to secure initial commercial successes. NEOSMOS supports this momentum by structuring your offer’s positioning and optimizing its visibility among key market players. Our teams manage and drive this Business Development phase through the following actions: • Go-To-Market plan execution: implementing and tracking the strategic actions defined to ensure effective market penetration. • Activation of marketing levers: deploying targeted initiatives to increase brand awareness and stakeholder engagement. • Development of initial business opportunities: structuring early deals, creating prototypes, and projecting commercial forecasts. This methodical approach strengthens your project’s market position over the long term and ensures controlled, sustainable growth.
PHASE 4
Consolidating Market Presence
We support you in strengthening your resources and teams to secure a stable and long-term presence in your target market. Through this approach, we provide the visibility and flexibility needed to secure the success of your expansion.
From assessing your maturity level to accelerating and scaling up deployment, we provide a structured support framework organized into four key phases.
SUPPORTING INVESTMENT FUNDS DURING DUE DILIGENCE
In an environment where reliability and transparency are essential, Neosmos supports investment funds throughout the due diligence process, ensuring a rigorous and in-depth evaluation of investment opportunities. Our sector expertise and proven methodology help secure decision-making and maximize post-investment value creation.
A structured approach for in-depth upfront analysis
We intervene at every key stage of the due diligence process to provide investors with a clear and objective view of targeted assets:
Strategic Analysis and Market Positioning
• Evaluating the company’s competitive positioning.
• Analyzing industry trends and growth prospects.
• Identifying opportunities and risks linked to the economic and regulatory environment.
Review of Technological Assets and Innovation
• Analyzing developed technologies and solutions.
• Evaluating patents, intellectual property, and their strategic impact.
• Verification of the scalability and technological viability of the business model.
Organizational Audit and Governance
• Assessment of organizational structure and key leadership capabilities.
• Evaluating governance practices and regulatory compliance.
• Identifing areas for improvement in risk management.
Commercial and Operational Due Diligence
• Reviewing commercial performance and customer portfolio strength.
• Evaluating operational processes and their efficiency.
• Detecting risks related to the supply chain and strategic partners.
As a trusted partner, we help reinforce the strength of investments by providing post-acquisition support and assisting in the implementation of identified growth levers.
From struggling startup to sustainable success
A cybersecurity startup that fails to deliver on its promises must undergo a fast and effective transformation. This involves:
1-Diagnosis – Identifying technological, strategic, and organizational bottlenecks.
2-Assessment – Evaluating product-market fit and the viability of the business model.
3-Strategy Redefinition – Repositioning the offer, strengthening innovation, and optimizing internal processes.
4-Leadership Support – Developing adaptive leadership and enhancing internal capabilities.
A well-executed transformation enables the startup to restore confidence and regain a path to sustainable growth.Through a rigorous and structured approach, Neosmos enables investment funds to anticipate risks, identify strategic opportunities, and secure their investment decisions.
Our mission is to provide precise, actionable insights that support fast and effective decision-making.
